NTUC
It’s tough being young today. Every wrong move has the potential to get scrutinised, or worse, be turned into a viral TikTok story time.
In the workplace, this means that young people are more hesitant to try things because they run the risk of making a mistake. Realistically, mistakes are necessary because they help you grow.
We developed a social campaign with NTUC, the trade union with support services for youth, to help young people feel safer with their mistakes and learn how to bounce back stronger.
FUMBLE SMART
Made for Social & OOH